Our story

Our Story: Founded in 2020 by Ayo and Chloe . Two friends on a mission to create clean, inclusive beauty that's good for your skin and the planet.

Our Mission: Help everyone feel confident in their own skin.

Founders:

  • Ayo (CEO): Visionary leader. Oversees product development and brand strategy.

  • Chloe (Creative Director): Artist. Designs the look and feel.

Our history

2020: Founded by Ayo and Chloe  in Toronto. Started in a small apartment kitchen with a single lip balm. Sold out in 48 hours.

2022: Expanded to 15 products. Featured in Glow Magazine.

2023: Opened first pop-up shop in Canada

2024: Achieved B-Corp certification. Recognized for sustainability and clean ingredients.

Today: A growing community of glow-getters who believe beauty should be clean, inclusive, and joyful.